Company snapshot

CategoryIncapsulaMediaNova
Statusactiveactive
Founded
Headquarters
Website
Docs

Overview

Incapsula, now integrated under Imperva, is a cloud-based CDN platform focused on web application security, DDoS mitigation, and performance optimization. Founded in 2009 as a spin-off from Imperva, it provides services like web application firewalls (WAF), bot mitigation, and load balancing. The platform serves businesses of varying sizes, including high-traffic websites and enterprises like Wix and Siemens. Incapsula’s global network enhances site speed and security, leveraging intelligent caching and content optimization. It operates as a full proxy, sitting between the website and its host to deliver robust security and performance features.
MediaNova is a content delivery network (CDN) and cloud security provider founded in 2005, headquartered in Istanbul, Turkey. It offers services like web acceleration, video streaming, and API caching, with a focus on the EMEA region. The company serves industries such as media, e-commerce, and telecommunications, with notable customers including Turkcell, Vodafone, and Hepsiburada. MediaNova’s platform includes advanced security features and real-time analytics. It received significant investment from Turkven in November 2024, strengthening its market position.

Network & Architecture

Incapsula operates a global CDN with points of presence (PoPs) across the Americas (e.g., Atlanta, Dallas, Los Angeles), Europe (e.g., Amsterdam, London, Frankfurt), and Asia-Pacific (e.g., Hong Kong, Singapore, Tokyo). The network includes recent expansions in India (New Delhi, Mumbai). It uses intelligent caching, TCP optimization, and frequency analysis to prioritize frequently accessed files, reducing latency. Routing and peering details are not fully public, but the platform emphasizes high-capacity scrubbing centers (100+ Gbps per Behemoth scrubber) for DDoS mitigation. It performs well globally but has a stronger presence in North America and EMEA, with growing coverage in APAC and India.
MediaNova operates over 50 points of presence (PoPs) across 21 countries, with a strong presence in the Middle East and North Africa (MENA). Its global Anycast DNS network routes user requests to the nearest server, optimizing latency and resilience. The CDN is optimized for EMEA, offering direct access to major carriers and ISPs. However, its smaller PoP count compared to competitors like Akamai or Amazon CloudFront may limit global reach outside EMEA.

Feature comparison

FeatureIncapsulaMediaNova
waf
bot_mitigation
ddos
rate_limit
http3_quic
tls13
tiered_cache
origin_shield
instant_purge
stale_while_revalidate
stale_if_error
image_optimization
video_vod
video_live
drm
hls_dash_packaging
websockets
signed_urls
edge_compute
functions
kv_storage
api_first
realtime_logs
log_push
terraform

Legend: ✓ = Supported, ✗ = Not supported, — = Not listed

Pricing

Incapsula offers a free tier for up to 10 pages, including CDN, IPv6 support, and basic bot protection. Paid plans start at $59/month (Pro) and $299/month (Business) per site, with enterprise plans customized. Pricing is pay-as-you-go (PAYG) with committed options for enterprises. DDoS protection significantly increases costs on higher tiers. Full details are at https://www.imperva.com/pricing/.
MediaNova uses a pay-as-you-go (PAYG) model with pricing based on data transfer and additional features. Estimated costs include $0.04–$0.20 per GB for data transfer and $0.006 per 10,000 HTTP/HTTPS requests. WAF, DDoS protection, and edge computing may incur extra charges. No free tier is publicly documented, and pricing is enterprise-focused. Full details are available at https://www.medianova.com/pricing/.

Integrations & DevEx

Incapsula supports API-first integrations for configuration and monitoring, with real-time logs and log push for analytics. It lacks Terraform support or dedicated SDKs for CI/CD pipelines. The platform provides a dashboard for bot traffic and WAF alerts, but migration tools are limited, requiring manual configuration or support from Imperva for complex setups.
MediaNova offers an API-first Cloud Panel for configuration, analytics, and management of CDN resources. Real-time logs and analytics provide granular insights into traffic and performance. No Terraform or SDK support is documented. The platform supports custom cache rules, image optimization, and security configurations, but lacks explicit CI/CD or migration tools.

When it fits

  • Businesses needing robust web security with CDN, especially for DDoS and bot mitigation.
  • High-traffic sites requiring global performance with strong North American and EMEA presence.
  • Enterprises seeking API-driven control and real-time monitoring for security events.
  • Businesses targeting the EMEA region, particularly MENA, benefit from MediaNova’s optimized regional PoPs and low latency.
  • Enterprises needing robust security features like WAF, DDoS protection, and bot management for web and API traffic.
  • Media and e-commerce companies requiring video streaming and image optimization for fast content delivery.

When it doesn’t

  • Sites focused on video streaming or live content, as video-specific features like VOD or HLS/DASH are absent.
  • Small projects needing lightweight, developer-centric CDN without security overhead.
  • Budget-conscious users, as premium security features increase costs significantly.
  • Organizations needing extensive global coverage may find MediaNova’s 50+ PoPs insufficient compared to larger providers like Cloudflare.
  • Developers seeking advanced edge compute features or Terraform integration may need more robust platforms.
  • Small businesses or startups looking for a free tier or low-cost entry may find MediaNova’s enterprise focus less accessible.

History & Notes