Company snapshot
| Category | Imperva | Verizon Media (VMDS) |
|---|---|---|
| Status | active | defunct |
| Founded | — | — |
| Headquarters | — | — |
| Website | — | — |
| Docs | — | — |
Overview
Imperva provides a cloud-based CDN integrated with its Web Application and API Protection (WAAP) platform, focusing on security and performance. The service includes content caching, load balancing, and global Points of Presence (PoPs) to deliver low-latency web experiences. It offers robust DDoS protection, a Web Application Firewall (WAF), and bot mitigation, making it suitable for enterprises prioritizing security. Imperva serves industries like finance, healthcare, and e-commerce, with clients such as Mediolanum and Vodafone. The company, founded in 2002 and headquartered in San Mateo, California, was acquired by Thales in 2019. Its CDN is part of a broader cybersecurity suite, emphasizing secure content delivery.
Verizon Media (VMDS), originally Verizon Digital Media Services and formerly known as Edgecast, was a content delivery network (CDN) provider specializing in media and content delivery. Launched as a Verizon division, it served media companies and enterprises with scalable content distribution. In 2021, Verizon sold its media division, including VMDS, to Apollo Global Management, which rebranded it as Edgecast under Yahoo. In June 2022, Limelight Networks acquired Edgecast, forming Edgio. Edgio filed for Chapter 11 bankruptcy in September 2024, shutting down its CDN services on January 15, 2025. Select Edgecast assets were sold to Parler in February 2025 for $7.5 million.
Network & Architecture
Imperva operates a global network with PoPs in North America, EMEA, APAC, and LATAM, including data centers in cities like Tokyo, New Delhi, and Miami. The exact number of PoPs is not publicly disclosed, but the network supports traffic rerouting during maintenance to ensure availability. It uses machine learning for dynamic caching and integrates with major peering partners for optimized routing. Regional strengths include North America and EMEA, with ongoing expansions in APAC and LATAM. Maintenance schedules, such as the August 2025 migrations in Hong Kong and Paris, ensure minimal disruption for Cloud WAF customers. Limitations include less transparency on PoP counts compared to competitors like Cloudflare.
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Feature comparison
| Feature | Imperva | Verizon Media (VMDS) |
|---|---|---|
waf | ✓ | ✗ |
bot_mitigation | ✓ | ✗ |
ddos | ✓ | ✗ |
rate_limit | ✗ | ✗ |
http3_quic | ✓ | ✗ |
tls13 | ✓ | ✗ |
tiered_cache | ✓ | ✗ |
origin_shield | ✓ | ✗ |
instant_purge | ✓ | ✓ |
stale_while_revalidate | ✗ | ✗ |
stale_if_error | ✗ | ✗ |
image_optimization | ✓ | ✗ |
video_vod | ✓ | ✗ |
video_live | ✓ | ✗ |
drm | ✗ | ✗ |
hls_dash_packaging | ✗ | ✗ |
websockets | ✓ | ✗ |
signed_urls | ✓ | ✗ |
edge_compute | ✗ | ✗ |
functions | ✗ | ✗ |
kv_storage | ✗ | ✗ |
api_first | ✓ | ✓ |
realtime_logs | ✓ | ✓ |
log_push | ✓ | ✗ |
terraform | ✗ | ✗ |
Legend: ✓ = Supported, ✗ = Not supported, — = Not listed
Pricing
Imperva uses a pay-as-you-go (PAYG) model with enterprise-focused pricing, typically requiring custom quotes. No free tier or public per-GB pricing is available, as plans are tailored for high-security use cases. Volume-based discounts are offered for committed contracts. Pricing details are available at https://www.imperva.com/pricing/. The model suits large organizations but may be cost-prohibitive for smaller businesses.
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Integrations & DevEx
Imperva provides APIs for configuration and management, supporting an API-first approach. Realtime logs and analytics are accessible via the Imperva Management Portal, with log push for integration into external systems. No public documentation confirms Terraform or specific SDK support, limiting Infrastructure-as-Code (IaC) options. Migration tools are not emphasized, but the platform supports standard CDN configurations. Developers may find the API robust but less flexible for CI/CD pipelines compared to Fastly or Akamai.
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When it fits
- Enterprises needing a CDN with strong security features like WAF and DDoS protection.
- Businesses in regulated industries (e.g., finance, healthcare) requiring robust compliance and bot mitigation.
- Organizations with global audiences benefiting from Imperva’s PoP distribution and low-latency delivery.
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When it doesn’t
- Small businesses or startups seeking cost-effective, free-tier, or transparent pricing models.
- Developers needing extensive IaC support, such as Terraform or advanced CI/CD integrations.
- Companies focused on edge compute or serverless functions, which Imperva does not currently offer.
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History & Notes
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Verizon Media (VMDS) grew from Verizon’s 2013 acquisition of Edgecast, aiming to compete in media and ad tech. Despite $370 million in platform investment, it struggled against larger competitors. The 2021 sale to Apollo shifted its CDN to Edgecast, which merged with Limelight to form Edgio in 2022. Edgio’s bankruptcy in September 2024, due to accounting issues and debt, led to its CDN shutdown. Parler’s February 2025 acquisition of Edgecast assets supports its own platforms (Parler Social, PlayTV), with 120 former Edgio employees joining and a one-year IP license. The viability of Parler as a general CDN provider remains unclear.