Company snapshot

CategoryGoogle Cloud CDNSystem73
Statusactiveactive
Founded
Headquarters
Website
Docs

Overview

Google Cloud CDN is a content delivery network integrated with Google Cloud. It sits behind Google Cloud Load Balancing to cache and serve HTTP(S) content from edge locations. Typical users are teams already running workloads on Google Cloud that want CDN caching, signed URLs, modern TLS, and consistent operations across the platform. The service emphasizes policy-driven caching, fast invalidation, and security integration through Cloud Armor. Pricing follows a pay-as-you-go model that varies by region and usage.
System73, founded in 2013 and headquartered in Santa Cruz, United States, with a registered entity in Malta, provides a MultiCDN platform focused on optimizing video streaming. Its Edge Intelligence solution uses AI to monitor and route traffic across multiple CDNs, improving Quality of Experience (QoE) and reducing costs. The platform serves content providers, particularly in live and VoD streaming, with a focus on scalability and cost efficiency. System73 has delivered high-profile events like the UEFA Champions League Final, achieving significant cost savings. Customers include OTT providers and broadcasters seeking reliable, high-quality streaming in regions with limited infrastructure.

Network & Architecture

Google Cloud CDN uses Google’s global edge and backbone to terminate HTTP(S) traffic close to end users and fetch from origins over Google’s private network. Coverage spans major regions in North America, Europe, and Asia-Pacific, with additional presence in other geographies. Strengths include integration with Google Cloud Load Balancing, Anycast routing, and private backbone connectivity from edge to origin. Limitations can include fewer CDN-specific knobs than specialist CDNs and feature gaps for advanced video packaging.
System73 operates as a MultiCDN, leveraging a global network of partner CDNs without specifying its own Points of Presence (POPs). Its Edge Intelligence platform uses AI to monitor network conditions and select optimal routes, bypassing congestion. It excels in regions like Latin America, particularly Peru, where traditional CDN infrastructure is sparse. The platform employs peer-to-peer (P2P) technology to create centrally orchestrated content delivery trees, reducing reliance on physical CDN infrastructure. This approach supports scalability for high-traffic events but may face limitations in areas with low P2P adoption or restrictive network policies.

Feature comparison

FeatureGoogle Cloud CDNSystem73
waf
bot_mitigation
ddos
rate_limit
http3_quic
tls13
tiered_cache
origin_shield
instant_purge
stale_while_revalidate
stale_if_error
image_optimization
video_vod
video_live
drm
hls_dash_packaging
websockets
signed_urls
edge_compute
functions
kv_storage
api_first
realtime_logs
log_push
terraform

Legend: ✓ = Supported, ✗ = Not supported, — = Not listed

Pricing

Pay-as-you-go pricing with regional rates for cache egress and request charges. Total cost depends on geography, volume, and cache behavior. See cloud.google.com/cdn/pricing for current details.
System73 offers a pay-as-you-go (PAYG) model, with reported costs as low as $2 per TB for scalable delivery, as seen in the UEFA Champions League Final case study. Pricing details are not fully public; interested parties must contact System73 directly for quotes. The platform emphasizes cost savings, claiming up to 65% reduction in delivery costs compared to traditional CDNs. No free tier or trial is explicitly mentioned. For detailed pricing, visit https://www.system73.com.

Integrations & DevEx

Deep integrations include Google Cloud Load Balancing for traffic ingress, Cloud Armor for WAF and DDoS protections, Cloud Storage and Compute Engine for origins, and Cloud Logging and Monitoring for observability. Infrastructure as code is supported via Terraform, and a REST API enables CI/CD automation.
System73 provides an SDK for integration, supporting WebRTC DataChannel with fallback to CDN-only delivery for unsupported browsers. The API-first approach enables programmatic control of content delivery. Edge Analytics offers real-time dashboards for monitoring network and viewer data. No public support for Terraform, CI/CD pipelines, or migration tools is documented. The platform’s focus is on seamless integration for OTT and broadcasting services, with quick onboarding demonstrated in customer case studies.

When it fits

  • Workloads already hosted on Google Cloud that need an integrated CDN layer.
  • Teams standardizing on Cloud Load Balancing, Cloud Armor, and Cloud Logging.
  • Organizations that want signed URLs, HTTP/3, fast purge, and policy-driven caching.
  • Buyers who prefer Terraform and API-first management across cloud services.
  • When it fits

  • Ideal for OTT providers and broadcasters needing scalable, high-QoE video streaming, especially for live events like sports.
  • Suits customers in regions with limited CDN infrastructure, such as Latin America, due to P2P-enhanced delivery.
  • Fits businesses seeking cost-efficient MultiCDN solutions with real-time analytics and API-driven control.
  • When it doesn’t

  • Less suitable for applications requiring WAF, DDoS protection, or image optimization, as these are not documented features.
  • May not fit small-scale projects or those needing a free tier, as pricing requires direct contact and no trial is mentioned.
  • Not ideal for use cases needing edge compute or advanced caching features like tiered cache or instant purge, which lack public support.

When it doesn’t

  • Multi-cloud environments seeking provider-neutral or MultiCDN routing.
  • Advanced video workflows needing packaging, DRM, or low-lency live features.
  • Use cases requiring built-in image optimization pipelines.
  • Projects that rely on WebSocket-heavy bidirectional traffic at the edge.

History & Notes