Company snapshot

CategoryBT (British Telecom)Incapsula
Statusactiveactive
Founded
Headquarters
Website
Docs

Overview

BT (British Telecom), founded in 1846, is a major UK telecommunications provider offering CDN services through its edge infrastructure. It leverages the Streaming Video Alliance’s Open Caching technology, developed with Cisco and Qwilt, to deliver content for 8K video and AR/VR applications. The service targets enterprise customers, particularly those needing high-capacity video delivery. BT operates under its EE brand for mobile services and Openreach for broadband infrastructure. Its CDN is designed to handle modern streaming demands, serving media companies and large-scale businesses.
Incapsula, now integrated under Imperva, is a cloud-based CDN platform focused on web application security, DDoS mitigation, and performance optimization. Founded in 2009 as a spin-off from Imperva, it provides services like web application firewalls (WAF), bot mitigation, and load balancing. The platform serves businesses of varying sizes, including high-traffic websites and enterprises like Wix and Siemens. Incapsula’s global network enhances site speed and security, leveraging intelligent caching and content optimization. It operates as a full proxy, sitting between the website and its host to deliver robust security and performance features.

Network & Architecture

BT’s CDN uses a global network with points of presence (PoPs) integrated into its extensive telecom infrastructure, though specific PoP counts are not publicly disclosed. It employs Open Caching to turn existing telecom infrastructure into a federated CDN, optimized for low-latency delivery of high-bandwidth content like 8K video. The network benefits from BT’s EE mobile coverage, reaching over 99% of the UK population, and Openreach’s fibre backbone. It has strong regional presence in EMEA, particularly the UK, with peering optimized for European traffic. Coverage in APAC, LATAM, or other regions is less emphasized.
Incapsula operates a global CDN with points of presence (PoPs) across the Americas (e.g., Atlanta, Dallas, Los Angeles), Europe (e.g., Amsterdam, London, Frankfurt), and Asia-Pacific (e.g., Hong Kong, Singapore, Tokyo). The network includes recent expansions in India (New Delhi, Mumbai). It uses intelligent caching, TCP optimization, and frequency analysis to prioritize frequently accessed files, reducing latency. Routing and peering details are not fully public, but the platform emphasizes high-capacity scrubbing centers (100+ Gbps per Behemoth scrubber) for DDoS mitigation. It performs well globally but has a stronger presence in North America and EMEA, with growing coverage in APAC and India.

Feature comparison

FeatureBT (British Telecom)Incapsula
waf
bot_mitigation
ddos
rate_limit
http3_quic
tls13
tiered_cache
origin_shield
instant_purge
stale_while_revalidate
stale_if_error
image_optimization
video_vod
video_live
drm
hls_dash_packaging
websockets
signed_urls
edge_compute
functions
kv_storage
api_first
realtime_logs
log_push
terraform

Legend: ✓ = Supported, ✗ = Not supported, — = Not listed

Pricing

BT’s CDN pricing is enterprise-focused, typically requiring custom contracts rather than pay-as-you-go or public per-GB rates. No free tier or public pricing details are available. Interested parties must contact BT’s sales team for quotes, as pricing is tailored to large-scale deployments.
Incapsula offers a free tier for up to 10 pages, including CDN, IPv6 support, and basic bot protection. Paid plans start at $59/month (Pro) and $299/month (Business) per site, with enterprise plans customized. Pricing is pay-as-you-go (PAYG) with committed options for enterprises. DDoS protection significantly increases costs on higher tiers. Full details are at https://www.imperva.com/pricing/.

Integrations & DevEx

BT provides an API-first interface for managing CDN configurations and accessing real-time logs. Documentation is available at https://www.bt.com/about/developers. There is no public mention of Terraform support, SDKs, or specific CI/CD integrations. The focus is on enterprise integrations for media delivery, with limited emphasis on developer-centric tools or migration utilities.
Incapsula supports API-first integrations for configuration and monitoring, with real-time logs and log push for analytics. It lacks Terraform support or dedicated SDKs for CI/CD pipelines. The platform provides a dashboard for bot traffic and WAF alerts, but migration tools are limited, requiring manual configuration or support from Imperva for complex setups.

When it fits

  • Enterprises needing high-capacity video delivery, especially for 8K or AR/VR content, leveraging BT’s telecom infrastructure.
  • UK-based businesses requiring strong regional performance with EE and Openreach integration.
  • Organizations seeking custom enterprise CDN solutions with direct support from a legacy telecom provider.
  • Businesses needing robust web security with CDN, especially for DDoS and bot mitigation.
  • High-traffic sites requiring global performance with strong North American and EMEA presence.
  • Enterprises seeking API-driven control and real-time monitoring for security events.

When it doesn’t

  • Small to medium businesses looking for pay-as-you-go or transparent pricing models.
  • Developers needing extensive edge compute, serverless functions, or advanced security features like WAF or DDoS protection.
  • Companies prioritizing global coverage outside EMEA, as BT’s network focus is heavily UK and Europe-centric.
  • Sites focused on video streaming or live content, as video-specific features like VOD or HLS/DASH are absent.
  • Small projects needing lightweight, developer-centric CDN without security overhead.
  • Budget-conscious users, as premium security features increase costs significantly.

History & Notes